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75F Case Study

Unprecedented Access to Key Markets in South America

75F + WIND Ventures

Launched after veteran software engineer Deepinder Singh realized IoT technology could help him better control the temperature in his baby’s room, 75F today is a smart HVAC solution that is building automation for commercial buildings. This past year, WIND Ventures partnered with 75F through its series A investment round after recognizing the impact the technology can have on making buildings more energy efficient – a crucial part of mitigating climate change.

The Challenge

When 75F decided to expand into Latin America, they knew they had to find the right partner. Progress in each region would be challenging so it would require partnerships and relationships – none of which they had – so the first thing they did was partner with WIND Ventures.

“We were looking for partners that would help us expand into some strategic geographies and WIND Venture’s connection with Copec was exactly the kind of relationship we needed. The backing of Copec was a major factor in our success.”

The WIND Advantage

With previous experience expanding into international markets not going as well as they would have liked, 75F knew there would be no substitute for working with a great partner who had local connections, context and language competency. And this is exactly what they found through the WIND and Copec partnership.

  • Agile and quick: The WIND team was active from day one in promoting 75F. It took under six months to get the agreement signed – which was an amazing achievement given the scope of the agreement and the disruptions wrought by Covid.
  • Total Addressable Market (TAM) expansion: 75F formed a distribution and seller agreement with Copec for Chile and Colombia and saw immediate impact after investment.
  • Strong local relationships: Delivering on its promise to help 75F quickly grow in the region, the WIND Ventures’ team became tireless champions who actively facilitated critical meetings that helped scale 75F into key regions.